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SC Salud y Comunicación - Healthcare Public Relations Agency - Spain

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Friday, 18 May 2012

Corporate Communication

Corporate Communication must be dynamic, planned and concrete, being constituted in a tool of direction or synergistic orientation, based on a constant feedback.

Internal Communication

  • Internal Communication Audit.
  • Surveys of company employees: analysis of the situation
  • Creation of internal communication plans: establishing and developing of the guidelines and procedures to improve the communication between the internal audiences
  • Employee portals / Internal Blogs / Intranets / Newsletters / Internal Publications
  • Welcome manuals
  • Spokesperson training

External Communication

  • Drafting and adapting of the messages and arguments to each information platform, to obtain his optimum diffusion and to reach the planned aims.
  • Negotiations with media
  • Press conferences
  • Round tables and seminars
  • Press releases, signed forums and reports
  • Media Monitoring
Published in Press Office
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